Shashikala Chauhan, a resident of Kanhe village in Pune district, embodies the spirit of entrepreneurship and resilience. Her journey, marked by struggles and triumphs, serves as a testament to the power of determination and support.
Shashikala’s life took a dramatic turn during the COVID-19 pandemic. The lockdown left her struggling to make ends meet, and she even contemplated abandoning her family. However, fate had other plans. She stumbled upon an entrepreneurship training program organized by the YouthAid Foundation, which ignited a spark within her.
With the training and support from YouthAid Foundation and Mahindra Accelo, Shashikala mustered the courage to start her own business. She began by selling fruits and operating a tailoring shop from her home. Her hard work paid off, and she soon found herself earning a steady income of ₹10,000 to ₹12,000 per month.
Shashikala’s story is a shining example of the ‘Start-up India’ initiative, which aims to promote entrepreneurship across the country. Her success demonstrates that education is not the only key to unlocking one’s potential. Despite having limited formal education, Shashikala turned her talent for tailoring into a thriving business.
The entrepreneurship training program taught Shashikala essential skills such as financial literacy, strategic thinking, marketing, leadership, and digital technology. She also gained access to support networks of women entrepreneurs through the YAF’s online platform “YesTalk.” These networks provided a safe space for Shashikala to share her experiences, receive guidance, and connect with like-minded women.
Shashikala’s journey is a beacon of hope for aspiring women entrepreneurs. She refuses to be held back by societal stereotypes and encourages young girls to pursue their dreams. Her motto, “Dream Big, Start Small, Scale Fast,” serves as a reminder that success is within reach with determination and the right support.
As Shashikala continues to grow and learn, she remains committed to her entrepreneurial journey. Her story serves as a testament to the impact of organizations like YouthAid Foundation, which provide critical support to entrepreneurs from marginalized communities. Shashikala’s success is a shining example of the power of entrepreneurship and the importance of empowering women to take control of their lives.
In conclusion, Shashikala’s journey is a powerful reminder that entrepreneurship can be a catalyst for social change. Her story inspires us to believe in the potential of women entrepreneurs and the impact they can have on their communities. As we celebrate Shashikala’s success, we must also recognize the importance of supporting marginalized entrepreneurs and providing them with the resources they need to thrive. ( This Article is contributed by Sofy Mathew, Board of Director, YouthAid Foundation)
